If You Use IBM Initiate, You Need to Read This

Nick Orser

Nick Orser, Product Marketing Manager

If You Use IBM Initiate, You Need to Read This

[Update: read this article on Modern Healthcare to learn why Healthix, the nation’s largest health information exchange with over 16M patients, is replacing its IBM® Initiate™ EMPI with the Verato Universal™ MPI.]


Given how critical it is to have integrated patient, member, or customer data, organizations across the country have invested millions of dollars implementing an IBM Initiate MDM or EMPI solution.

These organizations have then spent millions of dollars more each year on hardware, maintenance, and upgrades, and then spent countless hours tuning Initiate’s algorithms each time they have integrated a new data source.

On top of this, each of these organizations is also faced with thousands or millions of “potential duplicates” that must be manually reviewed and remediated by data stewards or health information management (HIM) staff. These “potential duplicates” are flagged by IBM Initiate for manual remediation whenever its algorithms cannot determine whether two records match—often due to demographic data that is inconsistent between the two records (for example, one has an old address and maiden name, another has a new address and a married name).

Related Content: A simple cloud-based plug-in resolves 50-75% of your MDM, EMPI, or EHR’s toughest matches and potential duplicates

If you use IBM Initiate as your MDM or EMPI, your organization is not an exception. You are spending millions of dollars a year on hardware, maintenance, upgrades, and algorithmic tuning cycles. And you either have a large staff reviewing and remediating potential duplicates, or you have thousands or millions of duplicates accumulating without any plan to resolve them. Left unresolved, these duplicates drastically impact your organization’s operations, business results, and ability to provide exceptional service to your patients, members, or customers.

Luckily, Verato offers two cloud-based Referential Matching solutions that can dramatically reduce your duplicates, reduce your costs, and improve your patient, member, or customer matching.

  1. Verato Auto-Steward™ is a cloud-based plug-in for MDM and EMPI products that uses Referential Matching technology to automatically process and remediate 50-75% of the “potential duplicates” that your IBM Initiate implementation flags for manual remediation. This improves your matching while simultaneously maximizing the return on investment (ROI) of your IBM Initiate implementation by slashing your data stewardship and manual matching costs. It is also the easiest way to dramatically reduce your duplicates with minimal effort and minimal disruption to your existing technologies and processes.
  2. The Verato Universal MPI is a HITRUST-certified SaaS EMPI solution powered by Referential Matching technology. Simply put, the Verato Universal MPI is the most accurate, easiest to implement, most secure, and most cost-effective EMPI solution on the market that can be fully deployed in as little as six weeks. Read this article on Modern Healthcare explaining why Healthix, the largest HIE in the country with over 16M patients, decided to replace IBM Initiate with the Verato Universal MPI.

Contact us to learn more about Verato Auto-Steward, which can make IBM Initiate work better, and the Verato Universal MPI, the new best-in-class EMPI and consumer MDM solution.

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