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Verato experts and advisors

Our leadership team has a deep understanding of the healthcare industry and is always exploring new ways to get identity right from the start.

Employees gather in the Carbonite conference room at Verato headquarters

Verato leadership

Rel Ambrozy

General Counsel

Rel is General Counsel at Verato. Rel’s formal and hands-on education in both biomedical engineering and intellectual property law, gained through his work in both health technology companies and large law firms, makes him uniquely experienced to oversee the legal responsibilities of a high-growth healthcare IT company like Verato. Rel is actively involved in local charities, and coaches several of his children’s teams. On extended vacations, you can find Rel captaining a dive boat in the Caribbean.

Jason Bihun

Chief Revenue Officer

Jason is Chief Revenue Officer for Verato, responsible for commercial expansion into new markets. He has 20+ years of experience in growing enterprise technology companies specifically in the data management space and applications development. In previous roles Jason has lead deployment and sales teams of master data management solutions across a variety of industries including healthcare, financial services, insurance, and retail for many Fortune 100 companies. Jason is a graduate of the University of Illinois – Champaign/Urbana with a B.A. in Economics.

Scott Cappiello

VP, Data Programs

Scott Cappiello is Verato’s VP of Data Programs. He has over 25 years experience in defining, developing and evangelizing products that turn raw data into actionable insight. Bringing a passion for analytics, he is responsible for Verato’s key data assets as well as Verato’s data science, data engineering, and business intelligence teams. Prior to Verato, Scott held senior positions in engineering and product management at MicroStrategy, Paxata and Verve Wireless. Scott holds a BS in Computer Engineering from Virginia Tech and an MS in Engineering-Economic Systems from Stanford.

Luis Carrillo

General Manager, Director of Development

Luis Carrillo is the General Manager and Director of Development who brings more than 15 years of experience in developing enterprise software across various industries, such as automotive, business intelligence, and healthcare. He is responsible for managing the office in Mexico. Luis holds a Masters in Computer Science from Georgia Tech and a B.S. in Computer Engineering from the Monterrey Institute of Technology (ITESM). Outside of work, Luis enjoys being active and spending time outdoors.

Jon Case

VP, Product Management

Jon brings his fifteen years’ experience in software delivery, from product management, product design and development to implementation and sales to Verato as Vice President of Product Management. Track record of leading teams to growth and high performance. Highly-motivated and detail-oriented with strong technical and problem-solving skills. Strong communicator with excellent people and writing skills; able to work with all levels of business and IT.

Roxanne Chang

Head of Experience Design

As the Head of Experience Design at Verato, Roxanne Chang leads the Product Design team, whose mission is to craft exceptional products that deliver value for our customers. With over a decade of experience in Life Science and Healthcare, she has helped companies such as Oracle and Imprivata innovate and deliver better products through design. Roxanne’s engineering background, coupled with her highly creative mind, allows her to bridge the gap between product requirements and technical constraints. Her leadership style is centered around promoting cross-functional collaboration and enabling the team to experiment and learn quickly, with the outcome of shipping products that delight users and solve meaningful problems. Outside of work, you’ll typically find her chauffeuring her kids around or baking some sweet treat that looks almost too good to eat.

Robbie Dutta

VP, Product

Robbie Dutta is the VP of Product at Verato. He leads the platform development, design, and enablement across the Verato product portfolio. Robbie comes to Verato from Healthgrades (Acquired by WebMD), where he served as SVP of Product. Prior to Healthgrades, Robbie worked for Rapid7 in various Product, Design and Growth marketing leadership roles. Robbie’s expertise lies in applying design thinking and system design principles to align teams around a shared vision to build user-centered solutions that drive customer and business value. Robbie holds a master’s degree from the MIT Sloan school of management.

Mark Erwich

Chief Marketing Officer

Mark Erwich is an innovative and internationally experienced Senior Marketing Executive with more than 30 years of success across the healthcare IT industries. Leveraging extensive experience leading marketing strategies, he has a passion for building data-driven marketing systems that empower creative marketing teams to thrive and perform. His broad areas of expertise include brand positioning, go-to-market-strategy, account-based marketing, product marketing, marketing operations, customer marketing, and demand generation. Throughout his executive career, Mr. Erwich has held leadership positions at Imprivata, Nuance, and Apple. In his last role as VP Marketing of healthcare IT security company Imprivata, he built the pipeline for the sales organization while delivering notable ROI, helped lead the company through an IPO and rebranding. Mark holds BBA and MBA degrees in Business and Marketing from Delta University in The Netherlands.

Allen Goldner

VP, Sales Operations

Allen Goldner is an experienced Sales Operations leader, with a proven history of successfully scaling and optimizing sales organizations. Throughout his career, Allen has partnered with sales leaders to make sales teams more efficient and effective. Allen is both customer and employee centric, also using his skills to create processes that enhance the customer journey. Allen has a passion for problem solving, using technology and continuous improvement methods to achieve results. Prior to working at Verato, Allen spent 13 years at Siemens focused on operationalizing go to market strategies and shortening the sales cycle. Allen graduated from Arizona State University, with a Master’s in Business Administration and holds an undergraduate degree from Drake University.

Cheryl Griffin, RHIA

VP, Professional Services

Cheryl Griffin is an experienced executive in the healthcare technology industry, with a proven track record of delivering high-quality professional services to healthcare clients using SaaS solutions. As the VP of Professional Services, Cheryl is responsible for leading and managing a team of professionals who provide implementation, customization, training, and consulting services to customers ensuring that all customer engagements are successful and exceed expectations. She works closely with sales, product, and engineering teams to ensure that Verato solutions are designed and delivered with the customer's needs in mind. She also plays a key role in developing and implementing the company's overall customer experience strategy.

Isaac He

Chief Financial Officer

Isaac is Chief Financial Officer, responsible for ongoing financial operations at Verato, strategic financing, and corporate development activities. Isaac was previously an investment professional at Columbia Capital focused on early-stage communications, media, and technology startups, and has experience on Wall Street in M&A and financing advisory for media and telecommunications companies. Isaac graduated from Duke University with a B.S. in Economics. A self-proclaimed foodie, in his spare time Isaac wants to produce and film a documentary about the curious late-night snacking habits of young urban professionals.

Sara Herdman

VP, Product Marketing

Sara is Vice President of Product Marketing at Verato. She has 20+ years of experience in healthcare, much of it spent bringing to market SaaS technologies that serve healthcare provider organizations, payers, HIEs, and the public sector. Sara’s passion for leveraging technology to drive meaningful change in the healthcare industry brought her to Verato, where she recently helped launch the industry’s first hMDM solution—master data management reimagined for healthcare organizations across the care continuum, to power better care and elevate experiences. Prior to Verato, Sara worked at Optum and The Advisory Board Company.

Joe Hickey

VP of Sales, Provider Markets

Joe has more than 25+ years of healthcare experience and a proven track record of optimizing hospital operations, streamlining communications, and deploying clinical service initiatives. Joe’s healthcare IT experience includes leading teams with Sodexo Healthcare, TeleTracking Technologies, Aidin, PerfectServe and Central Logic. Throughout his career Joe has followed his passion to unite healthcare leaders, care teams and patients to work collectively on improving the patient experience throughout the entire care continuum. Joe earned his Bachelor of Science degree in Hospitality from Plattsburgh University and received his Six Sigma Black Belt from ASQ. Based in Longmont, Colorado, Joe leads Verato’s provider growth initiatives.

Trevor Janeck, PHR

VP, Head of Human Resources

Trevor Janeck is an experienced leader and human resources professional of nearly 20 years, with a large portion of that focused on developing and implementing talent attraction and retention strategies. He’s worked many years in banking and healthcare, including time served in hospital leadership roles throughout the global pandemic. Trevor is trained in lean process improvement methodologies and is passionate about applying those principals to get the best/most out of every team he leads. Trevor also holds dual degrees in Business Management and Human Resource Management from Portland State University. He enjoys spending time with his wife and three daughters and all things outdoors.

Jim McLean

VP, Credit Information Solutions

Jim serves as the Verato Vice President of Credit Information Solutions. His thirty-year work history extends across a broad array of domains including big data analytics, homeland and national security, full spectrum Special Operations, intelligence analysis, intelligence operations, Counterterrorism, and Antiterrorism operations. He has an MBA from Touro University and a BADM from Campbell University. Outside of the office, Jim is often found chilling on the beach listening to his favorite Rolling Stones albums.

Avi Mukherjee

Chief Product Officer

Avi Mukherjee is the Chief Product Officer at Verato. He leads the product development, data science and solutions areas across the Verato product portfolio. Avi comes to Verato from Verily, a Google life sciences technology company where he lead the Healthcare Customer Solutions across Verily Health Systems and Payer customers. Prior to Verily, Avi was the Chief Product (Responsible for Technology and Product teams) officer at Evariant, that became Healthgrades/Mercury Healthcare via acquisition. He has been a Verato customer in both of those organizations and comes to Verato with a wealth of experience building and scaling cloud SaaS companies for healthcare. Avi cut his teeth in healthcare technology at organizations such as Hewlett Packard Healthcare Services, Optum Care and Capital Blue Cross.

Joaquim Neto

Chief Strategy Officer

Joaquim Neto is Chief Strategy Officer at Verato. He has decades of experience in information management and master data management technologies across industries, with a particular expertise in healthcare and in master patient index (MPI) and health information exchange (HIE) solutions. He has consulted and delivered solutions for healthcare providers and payers of all types—from Fortune 500 health systems to community hospitals. Prior to Verato, Joaquim worked at Initiate Systems and IBM. Joaquim is a fan of the outdoors and is an avid runner, biker, and fisherman.

Luis Orozco

Chief Technology Officer

Luis is Chief Technology Officer, responsible for implementing the Verato product roadmap as well as building and managing Verato cloud infrastructure. With over 25 years of experience, he is a technology executive with deep expertise in Enterprise SaaS. Over the course of his career, he has led multiple teams in the successful development of highly scalable and highly available Big Data SaaS offerings, constantly pushing for the adoption of the industry’s development and security best practices. Over the last 8+ years, Luis has been focused on solving the problem that drives many of healthcare’s most valuable initiatives: knowing who is who. Always customer-oriented, Luis believes strongly that the best way to build a thriving technology business is to listen closely to the needs of our customers and then to devise solutions that deliver value to them and delight them beyond their expectations. Luis graduated from Monterrey’s Institute of Technology (ITESM) with a degree in Computer Systems Engineering. Outside of work, Luis enjoys playing soccer, traveling, and spending time with his family.

Arti Pandit

Chief Customer Experience Officer

As Chief Customer Experience Officer, Arti is proactively engaged in helping clients maximize their investment in Verato products and services. She has twenty years of experience helping clients develop person/citizen/consumer/patient matching strategy within their information architecture in industries including healthcare providers, health plans, Health Information Exchanges (HIE), County programs (e.g. Health and Human Services), and banking. Prior to joining Verato Arti worked at Initiate Systems, IBM and was part of the core team that built client relationships that enhanced customer experience in IBM Analytics products and lab services. Outside of work Arti enjoys volunteering in her community and practicing meditation.

Sid Tayal

VP, DevSecOps

Sid Tayal is Vice President of DevSecOps. He has more than 15 years of experience building Enterprise Software and managing cloud infrastructure for SaaS solutions. He is a strategic and passionate leader who delivers simple solutions to complex initiatives with high quality, cost efficiency, compliance to security frameworks, and value. Sid acts as liaison across functions to deliver and manage Verato's SaaS offering. Being a deployment expert, he is constantly on the lookout for ways to optimize Verato's hMDM platform infrastructure, integrate and deliver updates, and monitor it proactively. Sid's wealth of operational experience, ability to solve major challenges, and expertise in industry best practices make him the ideal leader to oversee Verato's SaaS infrastructure. Outside of work Sid enjoys wood working and photography.

Clay Ritchey

Chief Executive Officer

Clay Ritchey is the Chief Executive Officer of Verato. Clay brings more than 20 years of experience driving growth and innovation in market leading healthcare technology organizations to Verato. As CEO, Clay is passionate about working with healthcare, life science and government organizations across the care continuum to transform the way that consumers and patients engage with them to build deeper relationships resulting in improved outcomes and sustainable growth for our customers. Prior to joining Verato, Clay served CEO of Evariant, a healthcare SaaS CRM and big data analytics company, achieving hyper growth of the organization and leading them to a successful merger. Prior roles also include Chief Marketing Officer at Imprivata, CEO at Maryland-based Equinox Healthcare, and Vice President of Marketing and Strategy at Hill-Rom IT Solutions. Ritchey received his MBA from Harvard Business School and his BSEE, with Highest Distinction, from The Pennsylvania State University.

Board of directors

Our board combines broad experience in IT services, healthcare solutions, and business strategy to better steer our vision and success.

Sanju Bansal

CEO, Hunch Analytics

Kent Bennett

Partner, Bessemer Venture Partners

Evan DeCorte

Principal, Columbia Capital

Mark LaRow

Previous Verato CEO

Clay Ritchey

CEO, Verato

Board of advisors

Our advisors are instrumental in guiding our long-term success and strategy.

Tom Benedetti

Co-founder & Managing Partner, Blue Heron Capital

Melissa Buckley, MPP

Director, California Health Care Foundation Innovation Fund

Brent Williams

Founder, Verato; CEO, Euclidian Trust