Verato Leadership, Experts & Advisors

Rel Ambrozy

General Counsel

General Counsel

Rel Ambrozy

Rel is General Counsel at Verato. Rel’s formal and hands-on education in both biomedical engineering and intellectual property law, gained through his work in both health technology companies and large law firms, makes him uniquely experienced to oversee the legal responsibilities of a high-growth healthcare IT company like Verato. Rel is actively involved in local charities, and coaches several of his children’s teams. On extended vacations, you can find Rel captaining a dive boat in the Caribbean.

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Jason Bihun

Chief Commercial Officer

Chief Commercial Officer

Jason Bihun

Jason is Chief Commercial Officer for Verato, responsible for sales and business development. He has 20+ years of experience in growing enterprise software companies specifically in the data management space and applications development. In previous roles Jason has deployed and sold master data management solutions across a variety of industries including healthcare, financial services, insurance, and retail for many Fortune 100 companies. Jason is a graduate of the University of Illinois – Champaign/Urbana with a B.A. in Economics. As an always learning hockey coach and player outside the office, Jason can be spotted across the Midwest coaching his teenage twin boys and daughter.

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Mark Erwich

Chief Marketing Officer

Mark Erwich

Mark Erwich is an innovative and internationally experienced Senior Marketing Executive with more than 30 years of success across the healthcare IT industries. Leveraging extensive experience leading marketing strategies, he has a passion for building data-driven marketing systems that empower creative marketing teams to thrive and perform. His broad areas of expertise include brand positioning, go-to-market-strategy, account-based marketing, product marketing, marketing operations, customer marketing, and demand generation. Throughout his executive career, Mr. Erwich has held leadership positions at Imprivata, Nuance, and Apple. In his last role as VP Marketing of healthcare IT security company Imprivata, he built the pipeline for the sales organization while delivering notable ROI, helped lead the company through an IPO and rebranding. Mark holds BBA and MBA degrees in Business and Marketing from Delta University in The Netherlands.

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Tara Figley

Vice President, Software Development

Vice President, Software Development

Tara Figley

Tara is Vice President of Software Development at Verato. She has over 20 years of experience leading, architecting, and building enterprise software solutions with a strong focus on reliability, scalability, testability, and security. Her experience leading teams in the delivery of quality software solutions spans business domains and company types – from Fortune 500’s to startups, as well as development methodologies, technologies, and deployment models. Tara graduated from Appalachian State University with a BS in Computer Science and still enjoys spending time in the mountains.

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Isaac He

Chief Financial Officer

Chief Financial Officer

Isaac He

Isaac is Chief Financial Officer, responsible for Verato’s ongoing financial operations, strategic financing, and corporate development activities. Isaac was previously an investment professional at Columbia Capital focused on early-stage communications, media, and technology startups, and also has experience on Wall Street in M&A and financing advisory for media and telecommunications companies. Isaac graduated from Duke University with a B.S. in Economics. A self-proclaimed foodie, in his spare time Isaac wants to produce and film a documentary about the curious late-night snacking habits of young urban professionals.

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Sara Herdman

Vice President, Product Marketing

Vice President, Product Marketing

Sara Herdman

Sara Herdman leads product marketing at Verato. She has 20+ years of experience in healthcare and a passion for serving organizations across the healthcare ecosystem. Prior to joining Verato, Sara ran product marketing for the payer and provider Data & Analytics businesses at Optum and spent 17 years at The Advisory Board Company, where in addition to leading marketing teams she created leadership development curricula and best practices research for hospitals and health systems. Sara has a BA in psychology from Harvard University.

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Jim McLean

VP, Credit Information Solutions

VP, Credit Information Solutions

Jim McLean

Jim serves as the Verato Vice President of Credit Information Solutions. His thirty-year work history extends across a broad array of domains including big data analytics, homeland and national security, full spectrum Special Operations, intelligence analysis, intelligence operations, Counterterrorism, and Antiterrorism operations. He has an MBA from Touro University and a BADM from Campbell University. Outside of the office, Jim is often found chilling on the beach listening to his favorite Rolling Stones albums.

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Joaquim Neto

Chief Product Officer

Chief Product Officer

Joaquim Neto

Joaquim Neto is Chief Product Officer at Verato. He has decades of experience in information management and master data management technologies across industries, with a particular expertise in healthcare and in master patient index (MPI) and health information exchange (HIE) solutions. He has consulted and delivered solutions for healthcare providers and payers of all types—from Fortune 500 health systems to community hospitals. Prior to Verato, Joaquim worked at Initiate Systems and IBM. Joaquim is a fan of the outdoors and is an avid runner, biker, and fisherman.

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Luis Orozco

Chief Technology Officer

Chief Technology Officer

Luis Orozco

Luis is Chief Technology Officer, responsible for implementing Verato’s product roadmap across development and operations. He has 20 years of experience leading teams in the development of commercial enterprise software, with emphasis on highly scalable, Big Data, SaaS offerings and graduated from Monterrey’s Institute of Technology (ITESM) with a degree in Computer Systems Engineering. An avid runner outside the office, he regularly participates in short and mid distance races.

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Arti Pandit

Chief Customer Experience Officer

Chief Customer Experience Officer

Arti Pandit

As Verato’s Chief Customer Experience Officer, Arti is proactively engaged in helping clients maximize their investment in Verato’s products and services. She has twenty years of experience helping clients develop person/citizen/consumer/patient matching strategy within their information architecture in industries including healthcare providers, health plans, Health Information Exchanges (HIE), County programs (e.g. Health and Human Services), and banking. Prior to joining Verato Arti worked at Initiate Systems, IBM and was part of the core team that built client relationships that enhanced customer experience in IBM Analytics products and lab services. Outside of work Arti enjoys volunteering in her community and practicing meditation.

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Clay Ritchey

Chief Executive Officer

Chief Executive Officer

Clay Ritchey

Clay Ritchey is the Chief Executive Officer of Verato. Clay brings more than 20 years of experience driving growth and innovation in market leading healthcare technology organizations to Verato. As CEO, Clay is passionate about working with healthcare, life science and government organizations across the care continuum to transform the way that consumers and patients engage with them to build deeper relationships resulting in improved outcomes and sustainable growth for our customers. Prior to joining Verato, Clay served CEO of Evariant, a healthcare SaaS CRM and big data analytics company, achieving hyper growth of the organization and leading them to a successful merger. Prior roles also include Chief Marketing Officer at Imprivata, CEO at Maryland-based Equinox Healthcare, and Vice President of Marketing and Strategy at Hill-Rom IT Solutions. Ritchey received his MBA from Harvard Business School and his BSEE, with Highest Distinction, from The Pennsylvania State University.