IMT and Verato Announce Strategic Partnership to Streamline Master Data Management Implementation Across Industries

Winnipeg, MB — March 4, 2025 — IMT, a trusted advisor and system integrator for data management and analytics, and Verato, the identity intelligence experts providing next-generation master data management (MDM) cloud solutions, today announced a strategic partnership to deliver seamless -implementations and comprehensive master data management solutions across industries, including healthcare, financial services, and public sector organizations.

This collaboration leverages the innovative Verato MDM Cloud with IMT’s decades of expertise in health data strategy, advisory services, and integration to help organizations solve their most complex data challenges. Together, IMT and Verato enable businesses to gain a complete and trusted view of people, organizations and networks across complex ecosystems by breaking down data silos, ensuring data integrity, and unlocking actionable insights.

IMT: Trusted Data Experts for 30+ Years

IMT has been at the forefront of data management and analytics, delivering advisory services, implementation, and optimization solutions that help organizations realize the full value of their data across North America. With this partnership, IMT will support Verato customers with strategic planning, architecture design, and seamless migration to Verato MDM Cloud.

“Data is at the heart of every organization’s success,” said Brian Eckhardt, CEO at IMT. “By aligning with Verato, we can provide our clients with an industry-leading MDM solution that not only solves identity challenges but also positions them for growth and innovation in today’s data-driven economy.”

Verato MDM Cloud: The Next Generation of Master Data Management

Verato MDM Cloud delivers unprecedented identity intelligence and interoperability by combining extraordinary identity resolution and enrichment with advanced insights, identity verification, and AI-powered data governance.

Organizations rely on Verato MDM Cloud to unlock data trapped in siloed systems of record, systems of engagement, and systems of insight and power data driven strategic initiatives such as customer 360, enterprise analytics, artificial intelligence, interoperability, and cloud transformation.

“Today’s organizations face unprecedented challenges in managing fragmented data across diverse systems and channels,” said Joaquim NetoChief Strategy Officer at Verato. “By partnering with IMT, we’re combining the unmatched accuracy and scalability of Verato MDM Cloud with IMT’s deep consulting expertise to ensure businesses can confidently manage and activate their data, whether they’re in healthcare, financial services, or beyond.”

A Partnership Built on Results

Together, IMT and Verato are committed to delivering a unified approach to data management that enables organizations to:

  • Gain a 360-degree view of customers, patients, or members.
  • Ensure data integrity and compliance across systems.
  • Power personalized engagement and improve decision-making.

About IMT

IMT is a trusted provider of data management and analytics solutions, offering a full suite of advisory and expert implementation services. With over 30 years of experience in data management and integration for healthcare and health and human services organizations, IMT helps organizations solve their most complex data challenges and achieve strategic and operational goals.

About Verato

Verato, the identity intelligence experts, powers exceptional experiences everywhere by solving the problem that drives everything else — knowing who is who. Verato MDM Cloud, the next generation of MDM, delivers unprecedented data intelligence and interoperability by combining the most accurate identity resolution and enrichment with advanced insights, identity verification, and data governance. Verato re-imagines MDM to be purpose-built and nimble to drive a complete and trusted 360-degree view of people, organizations, and networks across complex ecosystems with unmatched speed-to-value, enterprise grade performance, and customer success. More than 75% of the US population flows through Verato, powering a single source of truth for identity across the critical industries of healthcare, life sciences, financial services, public sector and beyond. For more information, visit verato.com.

Contact Information

IMT:  Mark Holmes, VP Client Solutions, [email protected]

Additional Resources

Follow Verato on LinkedIn.

Follow IMT on LinkedIn