Verato Referential Matching℠, the Benchmark for Accuracy
Other matching approaches can no longer keep up with the volume and breadth of new data, from disparate new sources, and with varying degrees of quality. Verato Referential Matching was built to handle these new demands.
How Verato Referential Matching Works
Verato curates a database of demographic data
Then applies science like algorithms and machine learning
This makes an “answer key” that drastically improves identity matching outcomes
The Benefits of Verato Referential Matching
Verato Referential Matching connects the right data to the right patients with the highest accuracy in the industry.
Accuracy
A More Complete Picture of Your Patients
Verato Referential Matching achieves the highest patient matching accuracy rates in the industry, even when faced with incorrect, inconsistent, or incomplete patient demographic data. So you can connect more of your data to the right patients.
Backed by Data
Comprehensive Reference Data, Built In
Verato Referential Matching℠ leverages our proprietary reference database of commercially-sourced demographic data spanning the entire U.S. over a 30-year history. We use this database as an “answer key” during matching to more accurately connect your data to the correct patients.
Pre-Tuned Algorithms
Smart Probabilistic Algorithms, Pre-Tuned to Your Population
Verato Referential Matching℠ technology uses smart probabilistic algorithms that have been pre-tuned to the entire U.S. population — and therefore require no tuning to match your unique population. This makes data integrations much faster and more seamless.

“Healthcare organizations should consider incorporating referential matching into their processes given that this approach has generated among the highest match rates currently published.”
The Pew Charitable Trusts



Verato Referential Matching℠ Is a Technological Marvel
We spent millions of dollars and thousands of person-hours building Verato Referential Matching software from the ground up to solve healthcare’s most pressing data challenges. And we’re still innovating.
Ask Our Experts About Verato Referential Matching
Schedule a demo today to learn how Verato Referential Matching can improve your data integrity and ultimately your outcomes — in a matter of weeks or months.